What’s on – Roundtable discussions
Speakers: Bob Johnson, Dave Olsen, Guy van Leemput, Jeff Cram, Kristina Podnar, Neal Stimler, Sara Redin
Time: 2.00 pm - 3.00 pm Wednesday, May 9th 2012
Come join an hour of informal roundtable discussions to get answers on your specific questions. Each table has no more than 10 attendees and a specific theme or topic with a pre-assigned moderator.
First come first served and you don’t get to see who’s at the table till you get there.
1. Social Mediating: Why Integrate Social Media Into Everyday Work?
Hosted by Neal Stimler, The Metropolitan Museum of Art
This interactive roundtable discussion is inspired by the THATCamp General Discussion format. Participants arrive to the session with questions, suggestions and are ready to use a variety of social media to tools to drive, document and share the discussion online in real time.
The focus of this roundtable will be to explore ways in which staff might incorporate uses of social media into the everyday work experience. The following questions will be addressed:
1. What are appropriate use cases for social media in everyday work?
2. What social media tools do you use to interact with colleagues, customers and execute daily work?
3. How could you incorporate social media into the fabric of workflow processes?
4. What policy barriers dissuade you from using social media in the workplace?
5. How do you deal with rights issues?
6. What is the benefit of using social media for your institution and your professional practice?
In order to accelerate the conversation, each question will be discussed for 10 minute periods. All six questions will be addressed in the hour time slot. Participants will use Twitter, Flickr, YouTube, Foursquare and links throughout the discussion to foster dialogue and create a body of archival content that will serve to record the findings of the session. Instagram images may be used via Flickr. Storify will be used by discussants after the roundtable to summarize and reflect upon the collaborative experience. All participants agree to share text, images and video under Creative Commons CC-BY licenses when applicable and to the terms of use of each of the social media tools. The public publishing of the roundtable’s findings via social media will aid others as they attempt to integrate the use of social media into everyday work.
2. User Experience – The art of critique
Hosted by Sara Redin, J. Boye
It’s easy to complain about the way things are and theorize on the way things should be. Progress comes from understanding why something is the way it is and then examining how it meets or does not meet the desired goals. This is critique. Critique is not about describing how bad something is, or proposing the ultimate solution. Critique is a dialogue, a conversation that takes place to better understand how we got to where we are, how close we are to getting where we want to go and what we have left to do to get there.
The contents of this round table will focus on:
• understanding critique
• best practices for incorporating critiques into a design practice
• identifying common challenges to critique and ways to improve our ability to deliver, collect and receive critique
3. Digital Marketing
Hosted by Bob Johnson, Bob Johnson Consulting
Bring your #1 question/challenge (and share a solution, if you mastered the challenge) to our roundtable. Our overall theme… will traditional marketing principles survive and thrive in the digital marketing era? Today, campaign budgets still focus more on everything other than digital, but the digital element grows each year. Where will it end for your organization? If you can, share the percent of your marketing budget that is “digital” and how you’ve integrated those elements into your overall marketing plan. To grow in the digital sector, have you had to reduce “traditional” marketing activities? If you did, how did you make the decision on what to retain and what to reduce? And a special request… join us prepared to share the top two or three sources you use to stay current with what’s happening in digital marketing… today and tomorrow.
4. Knowledge Management – Search
Hosted by
Successful strategies for making search work. An important part of Knowledge Management is making search work which can be achieved in many different ways. How do you manage Search on your content?
5. Mobile
Hosted by Dave Olsen, West Virginia University
Mobile - targeted efforts for different platforms or Responsive Design for all?
Are you in the process of developing a mobile strategy for your institution or department? Are you thinking about deploying a responsive design for your site? Making your services and websites future-friendly presents many challenges as well as opportunities.During this roundtable we’ll review the mobile needs of participants and discuss mobile-related solutions, their pros and cons, as well as tips on implementation. If you’ve already started deploying mobile solutions at your institution please join in and share your experiences with others.
6. Getting the most out of your SharePoint implementation
Hosted by Guy Van Leemput, J. Boye
Has your organisation implemented SharePoint recently, but are you still struggling to get your bang for the buck? SharePoint is a very versatile platform, which is a blessing and a curse at the same time. It offers so many capabilities that it’s difficult to figure out where to start. Collaboration using Team Sites is clearly popular, and also My Sites and the social features are gaining more traction.
In this roundtable discussion, we will explore how to get the most out of the technology and deliver tangible business benefits. Join us to share your experiences (the good, the bad and the ugly) and learn how your peers have dealt with the same issues that you are currently struggling with.
7. Digital Project Management
Hosted by Kristina Podnar, Native Trust Consulting
Have you ever finished a web project?
Often times we associate project management with successfully delivering on set expectations within a specific budget and timeframe. However, good digital project management is about so much more than creating and driving to a schedule. If you have ever delivered a web project, you know firsthand that it is more of an art than a science, and using creativity and flexible project management practices gets you more than the traditional strong-arming.Join this round table as we discuss effective project management practices in the digital arena and run through a list of tips and tricks. You will surely pick up two or three new tips that can be applied to your next web project!
8. WCM
Hosted by Jeff Cram, Publisher of The CMS Myth and Co-Founder of ISITE Design
Web content management is playing more critical role than ever in driving customer experiences across the digital channel. Yet organizations still struggle to be successful with the discipline of content management. The CMS is responsible for more now than it ever. With mobile, personalization, targeting and analytics on the scene, smart organizations realize CMS is a powerful enabler and business critical function. The roundtable will explore how the role of CMS is changing, the key challenges in implementation and support and the governance models necessary for long-term success.